MADISON, Wis. (11/13/08)--Historical information and campaign materials for the 100-year anniversary of credit unions is now available on a new website from the Credit Union National Association (CUNA).
The year-long celebration marks the U.S. credit union movement's 100th anniversary, along with the 75th anniversaries of CUNA and the signing of the Federal Credit Union Act. CUNA recently launched a public relations campaign and media outreach effort devoted to the anniversary celebration, how far the movement has come in a century, and where it is headed in the future.
Campaign materials and additional resources were created for credit unions to use while promoting the celebration. At cuna.org/100years, credit unions will find:
History--Including an interactive timeline and highlights from the past 100 years credit unions;
Video clip--CUNA President/CEO Dan Mica talks about credit unions' 100 years of success;
Campaign materials--Credit unions can download free public relations and marketing materials, including a model speech, proclamation, celebration ideas, newsletter, press release, letter to the editor, logos, and ads to help promote the anniversary celebration;
Online store--Various promotional items and print materials for the celebration are available for purchase; and
Credit union stories and pictures--An area of the website was created for credit unions to share their pictures and stories.
"We couch the celebration in terms of the 100 years of growth and evolution that credit unions have undergone in order to continually improve service to members and further our tradition of People Helping People," Mica said. "The website is just one of a number of activities that CUNA has planned for the celebration."
courtesy of cuna.org
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